How to sell smart locks?

Smart locks as the basic products of smart homes are recognized and accepted by more and more people. The market of smart locks is getting more and more popular. More and more people want to enter this industry. Here we summarize some relevant Smart lock sales experience, I hope you can help.

Community Experiential Promotion

In the case of smart locks, which are widely recognized by users, experiential marketing is one of the best marketing methods. Because experiential marketing fully sees the difference between smart locks and mechanical locks by watching, listening, using, and participating. First of all, the user has a good impression on the smart lock; secondly, through listening, he learns the advantages of smart locks from the promoters; again, through the use and participation, he has experienced the intelligent and convenient smart lock.

Weibo WeChat spreads closer to brands and consumers

The emergence of Weibo WeChat has made the dissemination into the era of fragmentation. The appeal of a Weibo red person is not worse than that of a star. The influence of an Wechat article may also be far beyond your imagination, so Weibo WeChat is a dissemination paradox. The best way to suck powder ring powder. Brands can use Weibo WeChat to deepen communication with target audiences, distance between brands and consumers, and publish relevant creative activities, pictures, videos and other information to increase user brand loyalty and viscosity. There are many Weibo Reds resources and popular WeChat public numbers under the company's name, which can meet the brand's communication needs.

Promote brand memory through media and forum promotion

Since the media is an individual-centered, carrier of information dissemination. Since the rise of the media has marked the arrival of a personalized era, today's headline, a little information, Baidu Baijia and other popular self-media have gathered countless independent copywriters and users. Due to the low threshold for publishing articles and the high degree of freedom, Widely welcomed by netizens, the development is extremely rapid. Brands can disseminate brand concepts with attitudes through multiple self-media platforms, deepening the audience's memory of the brand.

Although the influence of the forum is not as good as before, it is still a gathering place for people to obtain information and public opinion. Through the forum to release brand-related soft papers to attract users to focus and discuss.

In an increasingly competitive market, who knows how to meet the smart needs of customers, who can truly seize the market. The above points are the smart lock sales experience that we summarized for everyone. For more information about smart locks, please leave us a message!