Analysis of the ranking of top ten national textile brands in 2013

In 2013, the top ten national textile brands in China included Luo Lai, Fu Anna, Meng Jie, Mercury, Bo Yang Beyond, Violet, Kaisheng, Vosges Sunvim, Kasen, Vico, and Grande Tevel. This ranking was of particular interest to home textile entrepreneurs and consumers, as it reflected the most influential and reputable names in the industry. The following analysis provides insight into the brand styles of these top ten companies, offering valuable information for both industry professionals and shoppers. **Rollei** Shanghai Luolai Household Textile Co., Ltd. is a leading name in the home textile sector, consistently ranked among the top bedding, home textile, and silk brands in China. It has also been recognized as one of the country’s top 500 most valuable brands and a highly trusted name in the industry. Known for its elegant style and refined design, Luolai has earned a strong reputation among Chinese consumers who appreciate its classic and sophisticated approach. Luolai focuses on delivering high-quality living experiences, emphasizing comfort and elegance in every product. Positioned as a European-style brand, it blends traditional craftsmanship with modern trends, creating a unique identity in the market. With two R&D centers in Europe and China, Luolai collaborates closely with top textile designers and manufacturers globally, ensuring that its products are always ahead of the curve. As a trendsetter in the home textile industry, Luolai continuously innovates to meet diverse consumer needs. Its designs reflect a lifestyle of sophistication, making it a favorite among those who value quality and aesthetics. The brand has become synonymous with a luxurious and refined way of living. **Rollei Philosophy** Rooted in history and artistry, Luolai brings timeless quality to life through classic designs. It seeks inspiration from creativity and innovation, weaving elegance into every detail. Each piece reflects a unique expression of sophistication and grace. Luolai not only leads fashion trends but also emphasizes quality and a noble lifestyle. It pays attention to every detail, believing that life should be both beautiful and meaningful. The brand encourages people to cherish their lives, balance work and family, and pursue a thoughtful and elegant existence. With Luolai, you're not just buying a product—you're embracing a lifestyle. It's about elevating your personal aesthetic and enjoying the beauty of everyday life. **Company History** - Founded in 1992 - Introduced the franchise model in 1994 - Launched professional brand image design in 1996 - Moved headquarters to Shanghai in 1999 - Introduced a brand spokesperson in 2004 - Showcased at the China National Textile Exhibition in 2005 - Hosted the Rollei Night Fashion Festival in 2007 - Established the Luolai Warming Fund in 2008 - Reached over 1 billion in sales as a single brand in 2009 - Listed on the Shenzhen Stock Exchange in 2009 - Hosted the Home Textile Department Store Summit Forum in 2010 Through decades of dedication, Luolai has built a legacy of excellence, continually evolving while staying true to its core values.

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