The press conference of "2012 China (Beijing) Home Expo" will be held soon
" 2012 China (Beijing) Home Expo" press conference will be held soon
, China CCCMC, the Beijing Municipal Building Decoration Association, sponsored by the Ministry of Commerce of People's Republic of China External Trade Development Corporation, China ink exhibition Executive hosted the "2012 China (Beijing) Home Expo" press conference will be held in 2011 On the afternoon of December 15th , it was grandly held at Beijing Royal Plaza Hotel.
Holding a press conference before the exhibition has always been the tradition of Huamo Exhibition Company. For an exhibition, communication between enterprises, media and the organizing committee is very critical. Huamo Exhibition Company has successfully held four Shanghai Home Expos since it held the first Shanghai Home Expo in 2009 . At each home expo, at least one press conference will be held before the exhibition to build a platform for communication between enterprises, media and the organizing committee, report the progress of the exhibition, and guide enterprises to participate.
Picture 1: The scene of the press conference of the 4th Shanghai Home Expo
Most domestic exhibitions are B2B professional exhibitions, and there are very few consumer exhibitions in the true sense. The wedding industry has the China Wedding Expo, which is currently developing very well. It is held three or four times a year in Beijing and Shanghai, and the model is very mature; for the home building materials industry, only Shanghai Mobo Exhibition Co., Ltd. Meeting "and" China (Beijing) Home Expo ".
In the eyes of many entrepreneurs, consumer exhibitions are the same as professional exhibitions. They are both exhibitions, but they are not the same. In fact, this is not the case at all. Take the home fair held by Huamo Exhibition Company, the most important point of the consumer exhibition is that the visitors are all landlords who have decoration procurement needs. As a consumer exhibition, China (Beijing) Home Expo's operation mode, advertising promotion method, etc. are all different from the professional exhibition. In cooperation with the media co-sponsoring the media search room, strategic cooperation media Xinhua Home Furnishing, Sina Home Furnishing, Sohu Home Furnishing, World Home Furnishing Net, NetEase Home Furnishing, China Net Crowd, Blue Room, Tencent Home Furnishing, Home Online, Xianghe Furniture City official website and other industry media to discuss cooperation At times, the media's feelings are very large, especially in advertising, which is much larger than what these media expect.
Entrepreneurs understand the Consumer Fair even further. It is very necessary to hold a press conference so that everyone can communicate together. The first Shanghai Home Expo held by Huamo Exhibition in Shanghai was like this: on the first day of the exhibition, many companies brought all the exhibits to the audience, and they asked to work overtime to move the exhibits in the evening. In three days, move I have exhibited three times ... There are also very different staff arrangements on site. Since I have not participated in such activities, employees of many companies need to be trained ... Huamo Exhibition Company held a press conference to change these for entrepreneurs. Inherent consciousness!
Picture 2: The opening ceremony of the 4th Shanghai Home Expo
China (Beijing) Home Expo is the product of the perfect combination of the Shanghai Home Expo and the Beijing market environment. In Beijing, we will take the responsibility of "building a communication platform and promoting industry development" better.
Leaders, entrepreneurs and media reporters are welcome to the " China (Beijing) Home Expo 2012 " press conference! I wish the press conference of " 2012 China (Beijing) Home Expo" a complete success!
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